Multinational Soaps

Multinational: Including or involving several countries or individuals of several nationalities

How many countries is Eastenders shown in?

Eastenders was known to be shown in 8 countries this consisted of England, Africa, USA, Holland, Ireland, India, Switzerland and Canada but now it does not air in America. Our group did not feel that Eastenders would have been show in countries where English is not there native language as we thought it may be hard for different cultures to understand the soap.

Why do you think it’s show in other countries?

We think the main reason it is shown in others countries is to boost profits. The profit made can go towards funding new props, equipment, actors and even the quality of the show. Showing it in different countries would broaden the soaps fan base. Also other countries can take a look into British culture and also how their own culture is shown within the soap.

Eastenders portrays many different groups such as age, culture and gender groups. Eastenders does this to fullfill the needs of viewers and gain more viewers. Another reason why people watch the soap is for socialsizing as it can help people relate to their own issues they have in every day life.

How is Eastenders watched by people outside of the UK?

People that live in Europe outside the UK can watch the soap on SKY. There is the option of streaming it online but BBC Iplayer does not work outside the UK. There are many website online where in which you pay a monthly/weekly fee and you can watch unlimited UK television.

How is Britain represented by Eastenders?

I feel as though Britain may be portrayed as an over dramatic country as the soaps dramatize things to keep viewing watching. I think Britain may be represented wrongly due to the fact that in the soap there is only three different cultured family’s as in real life that is definitely not the case.